Cocobella has launched a chilled range of coconut water products, packaged in 425ml resalable PET bottles specifically for the convenience channel and perfect for on-the-go consumption.
“The coconut water category is now well established in Australia and products packaged in tetra-pak that are well suited to the grocery channel have experienced phenomenal growth. Active consumers in the impulse channel are now seeking a more suitable pack format and our new Chilled range that is packaged in PET bottles is perfect for those on the go” Cocobella Marketing Manager Luke Marget said.
Cocobella Chilled Straight Up 425ml, like all of the other Straight Up varieties is made from one ingredient – the water from inside young green coconuts. It’s naturally rich in 5 key electrolytes for natural hydration and replenishment.
Cocobella Chilled Chocolate 425ml has a smooth and creamy chocolate taste but naturally hydrating with 95% coconut water. Low fat, dairy and lactose free.
Both varieties are available in Coles Express and 7-Eleven stores.